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Inoar is a prominent Brazilian beauty brand founded in 2008 by Inocência Manoel in Taboão da Serra, São Paulo. The company gained international recognition for its professional hair care solutions, originally starting with the G-Hair Keratin System. The Blends line, featured in the image, is part of their retail and professional portfolio, focusing on a mix of essential oils (Coconut, Avocado, and Argan) and Vitamin C to provide deep hydration and shine.
Inoar products are primarily manufactured in Brazil and the company remains a family-owned business led by the founder and her son, Alexandre Nascimento. The brand is known for its commitment to cruelty-free and vegan practices, exporting its products to over 40 countries, including the United States, England, and various locations in Europe and the Middle East. As of 2024 and beyond, Inoar continues to operate as an independent entity under the leadership of its original creators.
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