Made O'Meter
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Liqui Moly is a globally recognized German brand specializing in oils, lubricants, and additives. Founded in Ulm in 1957, the company originally based its success on liquefied molybdenum disulfide (MoS2), a substance that improves lubrication and protection for internal combustion engines. This legacy of performance has earned the brand consistent awards from automotive publications for its quality and innovation.
While Liqui Moly operated as an independent company for many decades, it was acquired by the Würth Group in 2018. Despite the change in ownership, the brand maintains its commitment to 'Made in Germany' quality, with its primary manufacturing facilities remaining in Ulm and Saarlouis (through its subsidiary Meguin). The brand is a major sponsor in motorsports, particularly Formula 1 and MotoGP, which further cements its status as a premium technical leader in the automotive fluid sector.
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