Guinness World Records 2025 book

Guinness World Records is an iconic global brand that originated from an idea by Sir Hugh Beaver, then the managing director of the Guinness Brewery in Ireland, in the early 1950s. The first edition was published in 1955. While the brand began as a promotional item for the brewery, it has evolved into a multimedia powerhouse.

Today, the publication is printed in multiple countries to serve various international markets, including major printing facilities in Europe and Asia. The brand is now part of the Jim Pattison Group, a large Canadian conglomerate that acquired Guinness World Records from Hit Entertainment. It continues to be headquartered in London, maintaining its British heritage while being under Canadian ownership.