Made O'Meter
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Clever is a well-known private label brand primarily available in Austria, launched by the REWE International AG. The brand was created to provide budget-conscious consumers with high-quality everyday essentials ranging from food to household products.
Dried apricots under the Clever brand are typically sourced from major apricot-producing regions, often Turkey, though packaging may indicate 'Multiple countries' depending on seasonal harvests and supply chain logistics. The brand is strictly managed by REWE Group, one of the largest retail and tourism co-operatives in Europe, which ensures consistent quality standards across its discount line.
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