Premier Citron Lime Soda

Premier is a popular Swedish carbonated soft drink brand commonly sold in major retail chains throughout Scandinavia. The Citron Lime Soda Zero Sugar variant is a clear, lemon-lime flavored beverage specifically formulated for consumers seeking a sugar-free refreshment option. It is categorized as a "kolsyrad läskedryck" (carbonated soft drink) in the local market.

The brand is owned by Axfood, one of the largest food retail companies in the Nordic region. Premier functions as one of Axfood's private labels, allowing the company to offer competitive alternatives to international beverage brands. Manufacturing traditionally takes place within Sweden to support local distribution networks and logisitics. As part of the Axfood Group, the brand benefits from a robust supply chain managed by Dagab, the group's logistics and assortment arm.