Made O'Meter
Discover where a brand or product originates
Beauty Plaza is a prominent online retailer specializing in professional hair care and beauty products. Originally established in the Netherlands, the brand developed its own private label line to offer salon-quality results directly to consumers. The Repair Mask with Hydrolyzed Bio-Proteins is a key part of their signature range, designed to strengthen and restore damaged hair.
The brand belongs to the larger Beauty Plaza group, which grew from a local Dutch enterprise into a significant European e-commerce player. As a private label product, the manufacturing is primarily focused in the Netherlands to maintain high standards of quality control and ingredient sourcing, ensuring consistency across their regional distribution hubs.
The ultimate ownership lies with Beauty Plaza B.V., a company headquartered in Sluis, Netherlands. The company continues to operate as an independent entity within the beauty retail sector, focusing on the Benelux and broader European markets through its digital platforms and specialized product development.
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