Mother's Magic Everyday Basmati Rice

Mother's Magic Everyday Basmati Rice is a premium long-grain rice product primarily sourced and processed in India, which is the historical heartland of authentic Basmati cultivation. The brand is positioned to provide a high-quality culinary experience, focusing on the traditional aroma and fluffy texture characteristic of Himalayan-grown rice.

The brand is owned by LT Foods Ltd., a leading global player in the specialty rice and food industry. LT Foods manages a diverse portfolio of rice brands, including the well-known Daawat brand, and handles everything from sourcing and processing to distribution. Mother's Magic serves as a value-focused offering within their global distribution network, catering particularly to North American and international markets where authentic Indian Basmati is in high demand.

While the rice is harvested and milled in India to preserve its geographical authenticity, it is distributed through various regional subsidiaries and partners worldwide. In North America, LT Foods Americas handles the logistical and wholesale operations, ensuring that the product reaches grocery shelves across Canada and the United States.