Napoli Brød flatbread

Napoli Brød is a popular private-label brand of Italian-style inspired flatbread found in Denmark, specifically associated with the Salling Group retail network. The brand provides convenient, pre-baked bread products designed for sandwiches or as pizza bases. Historically, these products are manufactured within Denmark to ensure freshness for the local market.

Ownership of the brand belongs to Salling Group (formerly Dansk Supermarked), which is Denmark's largest retail group. Salling Group is uniquely owned by the Salling Foundations, ensuring that a portion of the profits is reinvested into Danish society. This organizational structure provides a stable and community-focused foundation for the brand's distribution through stores like Netto, Føtex, and Bilka.