Extra White Melon Mint chewing gum

Extra is a well-known brand of sugar-free chewing gum originally launched in 1984 by the Wrigley Company. It has become one of the most popular gum brands globally, offering various flavors and dental health benefits, such as the White range designed to help maintain teeth whiteness.

The brand's production is distributed across several global facilities to serve different regional markets. For the European and Scandinavian markets, products are typically manufactured in France or Poland.

Originally a product of the American William Wrigley Jr. Company, the brand is now under the umbrella of Mars, Incorporated. Mars acquired Wrigley in 2008 and later integrated it with its chocolate segment to form Mars Wrigley, which remains a private, family-owned global leader in snacking and pet care.