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ISANA is a well-established private label brand owned by the German drugstore giant Rossmann. It focuses on providing affordable personal care and beauty products across various categories, including hair care, skincare, and hygiene. The ISANA Mandelmilch (Almond Milk) Hair Mask is specifically formulated for damaged and dry hair, utilizing milk protein and almond extracts while maintaining a silicone-free formula.
As a house brand of Dirk Rossmann GmbH, the product is primarily manufactured in Germany to maintain high quality standards while offering competitive pricing. The brand was created to offer consumers a value-driven alternative to major international cosmetic brands, and it has since grown into one of the most recognizable drugstore labels in Central and Eastern Europe.
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