Made O'Meter
Discover where a brand or product originates
Fila is an iconic sportswear brand that originated in Italy in 1911. Originally focusing on clothing for the people of the Italian Alps, the brand transition into global sportswear in the 1970s, famously endorsed by tennis legend Björn Borg. This period established Fila as a premium name in athletic apparel and footwear.
In 2007, the global brand was acquired by Fila Korea, which had previously operated as a subsidiary. This move shifted the brand's headquarters from Italy to South Korea. Today, Fila operates as a major global player in the lifestyle and performance sports markets, with its products manufactured across a diverse supply chain including locations in China, Vietnam, and various other regions to support its international distribution.
Fila Holdings Corp. is the ultimate owner and is publicly traded on the Korea Exchange. The company manages the brand through a complex network of global licenses and direct operations, ensuring its heritage of Italian style remains integrated with modern South Korean business innovation.
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