Riviana Rice

Riviana Foods is a powerhouse in the global rice industry, serving as America’s leading rice company. The brand traces its origins back to the early 20th century in the United States, where it established a foundation in the rice milling and processing sector. Over the decades, Riviana has grown through innovation and strategic expansion, becoming a key player in providing high-quality rice products to both retail and industrial markets.

The manufacturing process for Riviana is centered heavily in the United States, utilizing state-of-the-art facilities across the rice-growing regions of the South, including Texas, Arkansas, and Louisiana. These facilities manage everything from field processing to advanced packaging. While the primary production hub is domestic, the company maintains a global reach for sourcing specialty varieties and distributing products to international markets.

In terms of ownership, Riviana Foods underwent a major transition in 2004 when it was acquired by the Ebro Foods Group, a Spanish multinational food giant. Today, Riviana serves as the U.S. subsidiary for Ebro, overseeing a massive portfolio of iconic brands like Minute Rice, Success, and Mahatma. This partnership allows Riviana to benefit from global research and development while maintaining its heritage as a staple American food producer.