Made O'Meter
Discover where a brand or product originates
Prinzen Rolle is one of Germany’s most iconic biscuit brands, famous for its sandwich cookies consisting of two round biscuits with a filling. Originally created by Edouard de Beukelaer in Belgium during the late 19th century, the brand has become a staple of German snack culture. The 'Vanille' variant shown features a sweet vanilla cream filling between the signature crispy cocoa or wheat biscuits.
Today, the brand is owned by the Griesson - de Beukelaer company, a leading European biscuit manufacturer. While the brand has Belgian roots, it is now deeply integrated into the German market with major production facilities in cities like Kahla and Polch. Griesson - de Beukelaer remains a family-owned business, maintaining control over the production and distribution of this historic brand across Europe.
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