Dr. Oetker Die Ofenfrische Pizza

Dr. Oetker's 'Die Ofenfrische' is a uniquely recognized line of frozen pizzas, distinguished in the market by its use of raw yeast dough that rises for the first time in the consumer's home oven. Introduced in 1999, the brand was a strategic innovation by the Oetker Group to bridge the gap between frozen convenience and the fresh taste of a pizzeria, following the company's long history as the first to introduce frozen pizza to the German market in 1970.

While the brand's roots and headquarters are in Bielefeld, Germany, manufacturing is distributed across Dr. Oetker's global production network. Major production facilities are located in Germany (such as in Wittlich), Poland, and several other European locations, catering to its status as a leading food brand in Europe. The brand remains under the ultimate ownership of the Oetker family through Dr. August Oetker KG, a company that has remained privately held since its founding in 1891.