DC Shoes sneakers

DC Shoes is a prominent American brand specializing in footwear for action sports, particularly skateboarding and snowboarding. Founded in 1994 by Ken Block and Damon Way, the brand quickly became a cultural icon in the extreme sports community through strategic athlete sponsorships and innovative technical designs.

While the brand's creative and management roots are in the United States, its manufacturing is distributed across multiple countries in Asia, including Vietnam and China, which is standard for global footwear brands. In 2023, ownership transitioned to Authentic Brands Group (ABG) following their acquisition of Boardriders, Inc. ABG, headquartered in New York, now manages the brand's global intellectual property and licensing, continuing DC Shoes' legacy in the streetwear and action sports markets.