Made O'Meter
Discover where a brand or product originates
Darrell Lea is an iconic Australian confectionery brand that has been a household name since its founding in 1927 by the Lea family. The brand is particularly famous for its unique creations like Rocklea Road and soft-eating liquorice, which have become staples of the Australian snack market. Historically, the brand was known for its dedicated chocolate shops across the country, though it has since moved into broad retail distribution after a significant restructuring period.
Following a period under the ownership of the Quinn family (who saved the brand from administration in 2012), Darrell Lea was acquired by the private equity firm Quadrant Private Equity in 2018. Today, the products are primarily manufactured in Australia at their facility in Ingleburn, New South Wales. The brand continues to focus on traditional recipes while modernizing its production techniques, remaining one of Australia's most beloved domestic snack brands.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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