Kleenex Complete Clean Toilet Paper

Kleenex Complete Clean toilet paper is a prominent hygiene product in the Australian market, easily identified by the iconic Labrador puppy branding. The product is manufactured locally in Australia at Kimberly-Clark's Millicent Mill, located in South Australia. This facility has been the heart of the brand's Australian production since 1966 and is one of the largest employers in its region.

The brand itself was originally created in the United States by Kimberly-Clark in 1924, initially marketed as a cold cream remover before evolving into the worldwide leader for facial tissues and bathroom hygiene. For the brand's presence in Australia, it is managed by Kimberly-Clark Australia, which oversees the production and distribution of various tissue and personal care products.

Globally, the Kleenex brand is owned by the Kimberly-Clark Corporation, a multi-national personal care giant headquartered in Dallas, Texas. As of 2026, the company continues to hold its position as the ultimate owner, despite strategic shifts in its international tissue business partnerships to focus on high-growth categories. The company is widely recognized for its commitment to sustainability in the tissue industry, utilizing FSC-certified fibers and investing in local manufacturing excellence.