L'OR Solúvel Intense instant coffee

L'OR is a premium coffee brand that originated in France in 1992, with the ambition to bring 'gold' standard coffee to consumers. It has since expanded globally, becoming widely known for its high-quality espresso capsules and soluble coffee products like the 'Intense' variety shown here.

The brand was originally created by the company Maison de l'Or. Today, it is part of the extensive portfolio of JDE Peet's, a global coffee and tea powerhouse. While the brand has French roots, its products are manufactured in various facilities across Europe and other regions to serve international markets. The ultimate owner, JDE Peet's, is headquartered in the Netherlands and manages a vast array of iconic coffee brands worldwide.