essence JUICY BOMB shiny lipgloss (Pepsi edition)

essence is a popular cosmetic brand known for its affordable and trendy makeup products. This specific product is part of their JUICY BOMB range, featuring a collaborative 'Pepsi' edition that incorporates the iconic beverage branding into the lipgloss design and scent.

The brand essence was founded in 2002 by Christina Oster-Daum. It operates under the umbrella of cosnova GmbH, a major German cosmetics company based in Sulzbach. While the brand is German by origin, its manufacturing is distributed internationally across various locations to ensure global reach, though a significant portion of its production is traditionally handled within Europe. As of 2026, the brand continues to be owned and managed by cosnova GmbH, which remains a privately held leader in the global drugstore beauty market.