Santa Cruz Organic juice

Santa Cruz Organic is a pioneer in the organic beverage industry, originating in the early 1970s. The brand was established in the Santa Cruz Mountains of California, where it began by producing juices from local orchards. Over the decades, it has expanded its product line to include organic fruit juices, lemonades, fruit spreads, and nut butters while maintaining a strong commitment to environmental sustainability.

Today, the brand operates as a major player in the health food sector under the ownership of The J.M. Smucker Company. Manufacturing is primarily concentrated in the United States, utilizing supply chains that prioritize organic certification and renewable energy initiatives. The brand remains a cornerstone of the organic consumer goods market in North America.