Regina Blitz Household Towel

Regina Blitz is one of the most recognizable brands of high-performance household paper towels in Europe. Known for its unique 'triple-layered' strength and large sheets that do not leave lint, it has become a staple for heavy-duty cleaning tasks and window polishing. The brand is a core part of the Regina portfolio, which was developed to offer professional-grade absorbent paper to the domestic consumer market.

The brand is owned and manufactured by the Sofidel Group, an Italian multinational that has grown into the second-largest tissue paper producer in Europe. While the brand originated in Italy, its manufacturing is highly decentralized to minimize carbon footprint and logistical costs. Sofidel operates numerous integrated paper mills across Italy, the United Kingdom, Spain, Poland, and the United States, meaning that the specific roll found in stores is typically produced at a regional facility closest to the point of sale.

Since its founding in the 1960s by the Stefani and Lazzareschi families, the company has maintained its independence and remains family-owned today. The Sofidel Group is widely recognized for its commitment to sustainability, being the first company in the tissue sector to join the WWF Climate Savers program, ensuring that brands like Regina Blitz are produced with a focus on forestry conservation and carbon reduction.