Made O'Meter
Discover where a brand or product originates
Schultenbräu is a popular beer brand primarily known for its availability in ALDI supermarkets. The brand has its origins in Germany, where iconic brewing traditions meet modern mass distribution. It is widely recognized for offering a range of beer styles, from standard pilsners to specialized high-gravity versions like the Extra Strong 10% featured in the image. Although it is a German brand, it has significant production and distribution ties to the Netherlands, making it a staple in the Benelux region.
The brand is owned and managed by ALDI, the global discount supermarket chain. ALDI sources its Schultenbräu products from various contract breweries, most notably the Feldschlößchen brewery in Dresden, Germany, and the Bavaria brewery (Royal Swinkels) in the Netherlands. This allows the brand to maintain high volume and competitive pricing while adhering to traditional brewing recipes (Traditioneel Recept). As part of the ALDI private label portfolio, the brand's ultimate ownership resides with the ALDI group, headquartered in Germany, specifically through ALDI Nord which handles most of the brand's trademark rights in Europe.
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