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Hitschies, formerly known as Hitschler, is a renowned German confectionery brand famous for its distinctive rod-shaped chewy candies and 'Hitschies' soft sweets. The brand has been a staple of the German candy industry for decades, known for its commitment to high-quality ingredients and innovative sweet creations like the famous 'Soft Hitschies' and sour dragon tongues.
The brand is strictly family-owned and operated, maintaining a strong focus on its heritage while adapting to modern dietary trends by offering numerous vegan and halal-certified options. Most of their production takes place in Germany, ensuring adherence to strict European food safety and quality standards while preserving the traditional recipes that have made the brand a favorite across Europe.
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