fritz-kola cola

fritz-kola was founded in 2003 by Mirco Wolf Wiegert and Lorenz Hampl, two childhood friends from Hamburg, Germany, who wanted to create a cola with more caffeine and less sweetness than mainstream brands. The brand is famous for its distinctive black-and-white logo featuring the two founders and its commitment to using glass bottles for sustainability.

Manufacturing remains centered in Germany to maintain high quality standards and reduce transport distances within its primary European markets. The product uses natural caffeine extracted from coffee beans and is known for its high caffeine content of 25mg/100ml.

Today, the brand is owned by fritz-kulturgüter GmbH. While Lorenz Hampl left the company in 2016, Mirco Wiegert remains the majority shareholder and CEO, ensuring the brand maintains its independent, 'indie' status against global beverage conglomerates.