true fruits Smoothie Dyskalkulie

True Fruits is a prominent beverage company founded in Germany in 2006. The brand is well-known for its high-quality fruit smoothies packaged in distinctive glass bottles with minimalist typography. One of their marketing strategies involves limited-edition 'text' bottles that feature humorous, provocative, or educational facts—such as the 'Dyskalkulie' version shown here, which describes the condition of dyscalculia (math learning disability).

The company maintains a strong commitment to premium ingredients, using 100% fruit without added sugar or preservatives. While the exotic fruits used in the smoothies are sourced globally, the final production, bottling, and headquarters are located in Germany. True Fruits remains an independent company, having grown from a startup founded by three students into a market leader in the premium smoothie segment within the DACH region.