Benton's Cookies and Snacks

Benton's is a private-label brand exclusively sold at ALDI supermarket locations. The brand covers a wide variety of snack items, most notably their chocolate chip cookies, sandwich creams, and seasonal snacks. While the brand is synonymous with the ALDI shopping experience, it is known for offering high-quality alternatives to major national cookie brands at a significantly lower price point.

The brand originated in the United States as part of ALDI's strategy to develop robust in-house labels. Because ALDI sources its private-label products from various third-party manufacturers to maintain competitive pricing, production occurs in multiple countries, including the United States, Canada, and Germany, depending on the specific product line and regional distribution needs. Ownership remains entirely under the ALDI corporate umbrella, ensuring strict quality control and consistent supply chain management across their global retail network.