Made O'Meter
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Vissla is a performance-driven brand that represents creative freedom and a forward-thinking philosophy within the surf culture. Founded in 2013 by Paul Naude, a former executive at Billabong, the brand was established in Aliso Viejo, California. Vissla distinguishes itself by fostering a 'Creators and Innovators' DIY culture, often utilizing sustainable materials like coconut husks and recycled polyester in its apparel lines.
While the brand's design and conceptual roots are firmly planted in Southern California's surf scene, the manufacturing of its garments occurs across a global supply chain to maintain technical standards. These locations typically include specialized textile hubs in China and Vietnam. In 2023, Liberated Brands, which also manages the Volcom and Spyder licenses, announced a strategic partnership and the acquisition of a majority stake in Vissla to oversee its global operations and expansion. This move solidified Vissla's position as a premium international surf lifestyle brand under the umbrella of a major industry player.
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