Bio Zone Mleko

Bio Zone is a dedicated organic private label brand primarily available in the Adriatic region, specifically within Mercator stores. The product shown is a non-homogenized organic milk (Bio Zone Mleko), which emphasizes natural processing and Slovenian origin, featuring the 'Slovenian Quality' and EU Organic logos.

The brand was developed by the Slovenian retailer Mercator to meet the growing consumer demand for certified organic food products. As part of the Mercator Group's strategic portfolio, the brand focuses on sustainability and local sourcing where possible. Manufacturing is typically outsourced to local dairy cooperatives within Slovenia to ensure freshness and support regional agriculture.

Ownership of the brand is currently under the Fortenova Group, a major retail and food consortium based in Croatia. Fortenova Group was formed as a successor to the Agrokor conglomerate and remains the dominant player in the retail sector across South Eastern Europe, managing brands like Mercator (Slovenia), Konzum (Croatia), and Idea (Serbia).