Ciao Multifruit juice

Ciao is a well-known beverage brand specializing in fruit-based drinks and juices, primarily distributed across South-Eastern Europe. The brand is particularly recognized for its wide range of flavors and large-format packaging, such as the 2L family pack shown here. It positions itself as a vitamin-rich, preservative-free option for families.

Produced by the Bulgarian company Quadrant Beverages AD, the brand benefits from local production facilities in Bulgaria. Quadrant Beverages is a significant player in the regional beverage market, acting as the official bottler for several international brands while also maintaining its own successful proprietary labels like Ciao. The brand's ownership remains within the portfolio of companies managed by Karlovarské Minerální Vody (KMV), which rebranded as Mattoni 1873, the largest producer of soft drinks in Central Europe. This ownership structure provides the brand with a robust distribution network and high quality-control standards across the Balkan region.