Werther's Original Soft Caramels

Werther's Original is a globally recognized brand of caramel-flavored candy. The brand's history dates back to 1903 in the town of Werther, Germany, where confectioner Gustav Nebel created a butter candy recipe using butter, cream, white and brown sugar, a pinch of salt, and a lot of time.

The most prominent manufacturing site remains in Germany, specifically in Halle (Westphalia), though its owner maintains a vast international distribution network. Known for its 'Old World' marketing aesthetic, the brand emphasizes traditional quality and heritage while expanding its product line to include soft caramels, chewy toffees, and sugar-free varieties to meet modern consumer preferences.

The brand is owned by August Storck KG, a major German family-owned confectionery manufacturer. Storck has successfully positioned Werther's Original as a premium yet accessible treat, maintaining its status as one of the world's best-selling caramel brands through consistent branding and high-quality ingredients.