Wise

Wise, formerly known as TransferWise, is a leading financial technology company that revolutionized the global money transfer market. Founded in 2011, the brand was built on the principle of transparency, specifically targeting the hidden fees and unfair exchange rates traditionally charged by banks for cross-border transactions. The company's core product is its peer-to-peer transfer platform, which allows users to send money internationally at the mid-market exchange rate.

Over the years, Wise has expanded its ecosystem to include the Wise Account, which enables individuals and businesses to hold, receive, and spend money in over 40 currencies. While the company is headquartered in London, it maintains a massive global operational footprint with major hubs in Estonia, Singapore, and the United States. In 2021, the company achieved a significant milestone by listing on the London Stock Exchange, transitioning from a private venture-backed startup to a public entity owned by global institutional and private investors.