[yellow tail] Chardonnay

[yellow tail] is one of the most recognizable wine brands globally, following its launch in 2001 by Casella Family Brands. Created by Filippo and Maria Casella, who migrated from Italy to Australia in the 1950s, the brand was designed to be approachable and easy to drink, quickly becoming a massive success in international markets like the United States.

All [yellow tail] wines are produced and bottled in Yenda, New South Wales, Australia. The Casella family continues to manage the production, emphasizing consistency and a fruit-forward profile that defines the brand's identity as a leader in the Australian wine export industry.

The brand remains under the ultimate ownership of Casella Family Brands, a private, family-owned company headquartered in Australia. Despites its immense global scale, it has resisted acquisition by larger international conglomerates, maintaining its status as a family legacy in the Riverina wine region.