ICA Spaghetti No 5

ICA Spaghetti No 5 is a signature pasta product sold under the private label of the Swedish retail giant ICA. Made from 100% durum wheat, the product emphasizes a traditional Italian culinary experience, which is reflected in its manufacturing origin in Italy. The packaging highlights that it is 'Pasta tillverkad i Italien' (Pasta made in Italy), catering to consumers looking for authentic Mediterranean staple foods within the Scandinavian market.

As a private-label brand, ICA products are deeply integrated into the Swedish grocery landscape. The brand focuses on providing high-quality alternatives to international labels, often sourcing specific items like pasta from regions with a strong reputation for those goods. While the manufacturing is outsourced to Italian producers, the ultimate control and marketing of the product remain with ICA Gruppen, ensuring consistent availability and value for its customer base across Sweden and the Baltics.