Made O'Meter
Discover where a brand or product originates
Signal is a globally recognized oral hygiene brand with a long history of innovation in dental care. Originally launched in the 1960s, it became famous for introducing the first toothpaste with red stripes, which later became an iconic part of its branding. The brand focuses on providing effective solutions for whitening, cavity protection, and fresh breath, marketing products like the Charcoal Whitening system shown here to cater to modern consumer preferences for natural-origin ingredients.
Today, Signal is a major brand within the portfolio of Unilever, one of the world's largest consumer goods companies headquartered in the United Kingdom. While the brand has its manufacturing roots in Europe—specifically France where it maintains a dominant market share—Unilever utilizes a global supply chain, meaning production may occur in various regional facilities across Europe, Asia, and Africa to meet local demand. The brand exists under different names in other regions, such as Pepsodent or Mentadent, but shares the same corporate ownership and technological research.
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