De Zaanse Hoeve Ongezouten Roomboter

De Zaanse Hoeve is a prominent private label brand exclusively sold by the Dutch supermarket giant Albert Heijn. The brand focuses on offering traditional Dutch dairy products, such as butter, cheese, and milk, at a competitive price point.

The brand name and imagery, featuring a classic Dutch windmill, evoke the heritage of the Zaan region, although the products are sourced from various dairy cooperatives across the Netherlands. As a private label, it is owned and managed by Albert Heijn, which is part of the global retail group Ahold Delhaize. Production is primarily located within the Netherlands to ensure freshness and support the local dairy industry reaching consumers through one of the country's most established retail networks.