HomeMade Wafelmix

HomeMade is a prominent Dutch brand specializing in convenient baking mixes, designed to simplify the preparation of traditional treats like waffles, brownies, and cakes. The brand was originally created by the company Smilde in the Netherlands, where it remains a household name.

Smilde Bakery, the current owner, operates extensive manufacturing facilities within the Netherlands, ensuring high-quality production standards for the domestic and European markets. The brand is known for its 'just add water' philosophy, emphasizing ease of use while maintaining a authentic homemade taste. Smilde remains a family-owned multinational focused on food production with headquarters in Heerenveen.