MASCOT Footwear

MASCOT is a globally recognized Danish brand specializing in high-quality workwear and safety footwear. Originally founded in Denmark, the brand has built a reputation for its 'Tested to Work' ethos, ensuring that every product meets rigorous professional standards for durability and safety.

While the brand is rooted in Danish design and engineering, its manufacturing strategy is highly internationalized. MASCOT owns and operates its own production facilities in Vietnam and Laos, which allows it to maintain strict control over quality and social responsibility. Some specific safety shoe models, such as those in the Accelerate range, are also produced in audited partner factories in China.

The brand remains under the private ownership of the Grosbøl family through Mascot International A/S. This independent ownership has allowed the company to maintain a long-term focus on sustainability and innovation without the pressures of public equity markets.