Hurtta dog gear

Hurtta is a premium Finnish brand specializing in high-quality outdoor equipment and apparel for dogs. Established in 1997, the brand was born from a desire to create functional and durable gear that allows dogs to remain active in any weather condition, reflecting the rugged Nordic lifestyle.

The brand's product development is centered in Finland, where they focus on ergonomic design and innovative materials such as Houndtex. While the design and testing phases occur in the Nordic region, mass production is primarily outsourced to manufacturing facilities in Southeast Asia, particularly China and Vietnam, to meet global demand while maintaining strict quality control standards.

Today, Hurtta is part of the Hurtta-Group/Best-Friend Group. The company has grown from a local Finnish innovator into a global leader in the pet accessories market, known for its focus on sustainability and anatomical fit, ensuring that pets are protected from rain, wind, and extreme temperatures.