Made O'Meter
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Anon is a premier brand in the winter sports industry, renowned for its innovative approach to ski and snowboard goggles, helmets, and accessories. Founded by Burton Snowboards in 2001, the brand was created to meet the specific technical and aesthetic needs of professional snowboarders and enthusiasts alike. Over the years, Anon has pioneered several industry-leading technologies, most notably the Magna-Tech magnetic lens change system and Magnetic Facemask Integration (MFI), which have set high standards for convenience and performance on the mountain.
While the brand is deeply rooted in the American snowboarding culture of Vermont, its manufacturing operations are primarily located in specialized factories in China and other Asian manufacturing hubs, which is typical for high-end technical eyewear brands. The brand remains a wholly-owned subsidiary of Burton Snowboards, maintaining a consistent focus on quality and rider-driven innovation. As of 2026, the company continues to lead the market by integrating advanced optical technologies with seamless helmet compatibility.
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