Minute Maid juice

Minute Maid is a globally recognized beverage brand specializing in fruit juices and concentrates. Originally founded in 1945 as Florida Foods Corporation, the company secured a U.S. Army contract for powdered orange juice before pivoting to frozen concentrate and adopting the name 'Minute Maid' to highlight the product's convenience. The brand's history is deeply rooted in Florida's citrus industry, though it has since expanded its sourcing and manufacturing to several countries to serve a global market.

In 1960, The Coca-Cola Company acquired Minute Maid, integrating it into its vast international distribution network. Under Coca-Cola's ownership, the brand evolved from its iconic frozen concentrate cans into a diverse lineup of ready-to-drink refrigerated and shelf-stable juices. As of early 2026, the brand has strategically shifted away from the frozen concentrate category to focus entirely on more contemporary ready-to-drink formats and sugar-free options to meet modern consumer health trends. Today, the brand remains a powerhouse in the juice category, maintained by Coca-Cola's global infrastructure.