Magnum Crunchy Salted Caramel Cones

Magnum is a globally recognised premium ice cream brand, perhaps most famous for its signature chocolate-dipped bars on sticks, though it has successfully expanded into the cone and tub formats. The brand's identity is built around high-quality Belgian chocolate and indulgent flavor profiles like the Crunchy Salted Caramel pictured here.

Originally developed in Belgium and launched in the late 1980s, the brand was created to appeal to an adult audience within the frozen treats market. Today, Magnum is a multi-billion dollar brand with a vast international presence. It is manufactured in various high-output facilities across Europe, Asia, and the Americas to support its global distribution network.

The brand is a flagship label for Unilever, one of the world's largest consumer goods companies. Following Unilever’s recent strategic announcements, the ice cream division—including Magnum and other Heartbrand labels—is being separated into a standalone business unit to enhance focus and efficiency, ensuring its position as a global leader in the frozen dessert sector.