Karl Fazer Chopped Hazelnuts milk chocolate

Karl Fazer, often referred to as 'Fazer Blue' due to its iconic packaging color, is Finland's most famous chocolate brand. The product shown is a milk chocolate bar containing chopped hazelnuts, made using fresh milk—a signature of the Karl Fazer recipe.

The brand's history dates back to 1891 when Karl Fazer opened his first confectionery in Helsinki. The specific milk chocolate recipe used today was originally introduced in 1922 in its distinctive blue wrapper. Even as the company has expanded globally, the core chocolate production remains centered in Finland, specifically at the Vantaa factory. Fazer Group continues to be a family-owned enterprise, maintaining its heritage while being a major player in the Nordic food industry.