Persil Universal Megaperls detergent

Persil is a historic laundry detergent brand introduced by Henkel in 1907. It gained fame as the world's first 'self-acting' detergent, which eliminated the need for rubbing laundry by hand due to its innovative bleaching and cleaning properties. The name 'Persil' is derived from two of its original chemical components: sodium perborate and sodium silicate.

The brand has a unique global ownership structure. In Germany and most of Europe, Persil is owned and manufactured by Henkel. However, in specific markets like the United Kingdom, Ireland, France, and parts of the Caribbean, the brand rights are held by Unilever. The product shown, specifically the 'Megaperls' variety, is a signature concentrated bead format developed by Henkel for the European market to deliver high performance in a compact form. Production primarily takes place in Germany, particularly at Henkel's flagship plant in Düsseldorf.