Twentyfour Sportswear

Twentyfour is a prominent Norwegian sportswear brand specializing in high-quality outdoor and leisure apparel designed for Scandinavian conditions. The brand is known for its technical jackets, mid-layers, and hiking gear that combine functionality with contemporary Norwegian design. Historically, the brand has focused on creating products that withstand harsh weather while remaining stylish for urban and mountain use.

The brand was established in Kristiansand, Norway, and has grown to become a staple in the Nordic retail market. While the design and conceptual work are rooted in Norway, manufacturing is outsourced to specialized factories in Asia, primarily China and Vietnam, to maintain a competitive balance between technical performance and price. The company operates under the umbrella of Day One AS (formerly known as Twentyfour Sport AS).