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Organic India Tulsi Masala Chai

ownerTata Consumer Products Limited (India)
originIndia
manufacturedIndia

Organic India Tulsi Masala Chai is a premium herbal tea blend that combines traditional Indian spices with the adaptogenic properties of Holy Basil, also known as Tulsi. The brand was founded in the late 1990s in Lucknow, India, by a group of spiritual seekers who aimed to support the livelihoods of small family farmers by promoting sustainable and ethical organic agriculture.

The product is primarily manufactured in India, where the brand maintains deep-rooted partnerships with thousands of small-scale farmers to source its signature Tulsi and other organic ingredients. These farmers utilize regenerative agricultural practices to preserve the environment and ensure high-quality botanical harvests.

In recent years, the ownership of Organic India has transitioned. While it began as an independent entrepreneurial venture, a majority stake was acquired by Fabindia in 2013. Subsequently, in 2023-2024, the Indian multinational conglomerate Tata Consumer Products finalized an agreement to acquire Organic India to bolster its health and wellness portfolio. This acquisition places the brand under one of India's largest food and beverage umbrellas, expanding its global distribution footprint while maintaining its commitment to organic standards and ethical sourcing.

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