Made O'Meter
Discover where a brand or product originates
Earth Choice is an iconic Australian household brand founded in 1981, focusing on environmentally friendly cleaning solutions. The product shown is a 500mL ultra-concentrated dishwashing liquid infused with Green Tea and Lime, proudly displaying the 'Australian Made & Owned' logo.
The brand is manufactured locally in Australia, specifically at Natures Organics' facility in Victoria. The brand's commitment to sustainability is reflected in its use of plant-based ingredients and 100% recycled plastic for its packaging.
Since its inception, the brand has remained under the ownership of Natures Organics, a family-founded Australian company. Following an acquisition in 2024, the parent company Natures Organics is now a subsidiary of Premium Brand Holdings, a group that maintains the brand's Australian-based production and operations.
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