Yoma Food and Beverage

Yoma is a prominent brand within the Myanmar market, operating primarily under the conglomerate Yoma Strategic Holdings Ltd. The brand covers a diverse range of sectors, but its food and beverage division is best known for operating the popular YKKO restaurant chain and managing major international franchises like KFC within Myanmar. Originally founded to modernize the consumer landscape in Myanmar, Yoma has become a symbol of high-quality local entrepreneurship and international standards.

Over the years, the brand has expanded its footprint beyond Myanmar’s borders, notably establishing YKKO outlets in Thailand and exploring packaged food distribution in other ASEAN countries. The manufacturing and production of their food products are centered in Myanmar to serve the local domestic demand, while international expansion utilizes local sourcing and manufacturing hubs in neighboring countries like Thailand to ensure freshness and compliance with regional standards.

Ownership of the Yoma brand rests with Yoma Strategic Holdings Ltd., which is listed on the Singapore Stock Exchange. The group was founded by Serge Pun and is currently led by Melvyn Pun. This corporate structure provides the brand with a robust international governance framework while maintaining deep roots in the Myanmar economy. The company continues to evolve by integrating digital payment solutions and logistics to support its vast retail and hospitality network.