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La Via delle Erbe Cacciucco

ownerConad (Consorzio Nazionale Dettaglianti) (Italy)
originItaly
manufacturedItaly

The product is a ready-to-heat Cacciucco, a traditional Italian fish soup, sold under the 'La Via delle Erbe' brand. This brand is a private label typically associated with Italian supermarket chains like Conad or similar retail groups. The packaging highlights that it is free from preservatives and contains two portions (500g).

Manufacturing takes place in Italy, as the product is deeply rooted in Tuscan culinary traditions and designed for the local domestic market. The brand 'La Via delle Erbe' focuses on providing convenient, high-quality deli and gastronomic solutions that replicate traditional home-cooked recipes through industrial production processes that maintain food safety and flavor.

Ownership of the brand rests with the specific retail cooperative or group that markets it in Italy. These organizations operate as large-scale distributors, sourcing prepared meals from specialized Italian food production companies to be sold under their proprietary brands. This model ensures traceability and adherence to Italian food quality standards.

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