Brets Aioli flavour potato chips

Brets is a renowned French snack brand, famously known as "Le Chipsier Français." Founded in 1995 by Alain Glon, the brand originated in Saint-Gérand, Brittany, with a mission to develop a potato industry in the region. The brand focuses on using local ingredients, specifically potatoes grown by farmers in Brittany and the surrounding French countryside.

The manufacturing process remains concentrated in France, primarily at its original production site in Saint-Gérand. This localized production allows the brand to maintain its high quality standards and support local agriculture. The Aioli flavor is part of their extensive range of gourmet and innovative seasonings that have helped the brand secure a significant share of the French potato chip market.

Brets is owned by the Altho group, a family-owned French company still led by the Glon family. Unlike many snack brands that have been acquired by multinational conglomerates, Altho remains an independent entity, focusing on sustainable development and local production within France. This independence allows Brets to maintain its identity as a truly regional French product while expanding its reach across Europe.