Made O'Meter
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Go Vega! is a specialized private-label brand primarily associated with Dutch retail chains, focusing on providing affordable and accessible meat alternatives. This specific product is a pre-cooked, breaded plant-based schnitzel made from dehydrated soy and wheat proteins, enriched with iron and vitamin B12. The packaging is in Dutch, indicating its primary consumer base is in the Netherlands and Belgium.
The brand is part of the corporate portfolio of the Dutch retail organization Boni or its affiliated procurement groups based in Beesd. The production typically takes place within the Netherlands, adhering to European standards for plant-based food production. Ownership is tied to the parent companies managing Dutch supermarket logistics and distribution networks, such as Boni Markten.
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